Warning: this post is pretty shallow.
Today, a judge decreed that Bratz dolls were too similar to Barbie dolls, and an infringement to Mattel.
Toy giant Mattel Inc., after a four-year legal dispute with MGA Entertainment Inc., touted its win in the case Wednesday after a federal judge banned MGA from making and selling its pouty-lipped and hugely popular Bratz dolls. Source: Cnn
Really? Mattel has a copyright on dolls? Come on! This is ridiculous.
True, Bratz dolls are a lot cooler than Barbie dolls, with a hip-hop flavor, mixed in with a Paris-Hilton-Hollywood-Trash look. It beats Barbie dolls, which never really evolved since the 1950s. Bratz dolls come in all kinds of colors and hair textures. Black Barbie dolls are basically white Barbie dolls, with a little bit of brown paint mixed in the plastic flesh, and brown hair.
Bratz looks like she’s ready for a club, a music studio session, a dance-off, or a street corner. Barbie’s ready for a country club, the library or a garden party. No wonder kids and their parents prefer bratty Bratz over boring Barbie!
The dolls-objectifying-women opinion aside, I can’t believe that companies are not able to take a simple object, and improve its design, without being slapped with a major lawsuit.
Who are they gonna sue next? Grandpa carving a doll for little Suzy out of wood?
Shall we get a spot of tea?